Content Planning Made Easy with Frase: A Step-by-Step Guide
Learn how to plan content efficiently using Frase. I’ll show you step by step how I organize, research, and create SEO-optimized blog posts in minutes using Frase.
As a content creator and solopreneur, one of the hardest parts of blogging for me has always been content planning. I used to spend hours deciding what to write next, analyzing competitors, and researching keywords. That changed when I started using Frase, an AI-powered tool that simplifies the entire process.
In this step-by-step guide, I’ll show you how I use Frase to plan my content efficiently, optimize it for SEO, and save hours of research every week.
Try Frase here: Sign up today.

Table of Contents
Step 1: Define Your Content Goals
The first step in my planning process is always defining my goals. Am I writing a how-to guide, a product review, or a listicle? Frase helps me clarify this by showing the top-ranking content for my target keyword.
Knowing my goal ensures that every post I write aligns with what my audience wants and what Google expects.
Step 2: Enter Your Keyword
Once I know my goal, I enter my target keyword into Frase. The tool instantly analyzes the top-ranking pages on Google and identifies:
- Popular subtopics
- Related keywords
- Questions people are asking
This gives me a clear blueprint of what my post should cover. It saves me hours I would normally spend manually researching competitors.
Step 3: Generate a Content Brief
Next, I use Frase to create a content brief. This automatically generates headings, subtopics, and recommended sections. I usually tweak the outline to match my style, but having this starting point makes writing much faster.
The content brief ensures I don’t miss any important angles and that my post is SEO-friendly from the start.
Step 4: Research Competitors
Frase also allows me to analyze my competitors directly. I can see what they include, how long their posts are, and what questions they answer. This helps me create content that is more comprehensive and competitive.
Step 5: Create the First Draft
With my brief and research ready, I start writing. I use Frase’s AI writing suggestions when I need ideas or want to expand a section. The suggestions never replace my voice—they just help me move forward faster.
Step 6: Optimize for SEO
While writing, Frase gives me a content score and shows which keywords or headings are missing. I can make adjustments in real time, ensuring that my content is optimized before I even publish.
Step 7: Include FAQs and Questions
I always check the Questions section in Frase to find real questions people are searching for. Adding these to my post not only makes it more useful for readers but also increases my chances of appearing in Google’s “People Also Ask” boxes.
Step 8: Final Review
After drafting and optimizing, I review the post. Frase helps me check that I’ve covered all relevant subtopics, used the keywords naturally, and addressed my audience’s questions.
Step 9: Publish and Track Performance
Once published, I monitor my posts to see how they perform. Using Frase has improved my rankings, and posts often reach the top of Google faster than those written without it.
Step 10: Plan Future Content
One of my favorite things about Frase is that it helps me plan future content. By analyzing competitors and trending topics, I can find gaps and ideas for new posts, keeping my blog fresh and growing steadily.
Why Frase Works for Solopreneurs
As someone managing my blog alone, Frase saves me time, reduces stress, and helps me create high-quality, SEO-optimized content consistently. I no longer feel overwhelmed by research or content strategy.
If you want to streamline your content planning like I do, you can start here: Sign up for Frase.
One of the things I love about Frase is how it centralizes all my content planning. Instead of juggling spreadsheets, Google Docs, and keyword tools, I can see everything in one dashboard, which makes my workflow much smoother.
I also appreciate how Frase shows me search intent for each topic. It’s not just about inserting keywords; it’s about creating content that answers real questions people are looking for. That insight has improved both my rankings and my readers’ engagement.
The AI-generated content suggestions are a lifesaver when I hit writer’s block. Even if I don’t use them word-for-word, they spark ideas that I can adapt into my own voice, making writing faster and less stressful.
Another feature I rely on is the Questions section. Frase pulls actual questions from search engines and forums, which I incorporate into my headings and FAQ sections. This has helped many of my posts appear in Google’s “People Also Ask” boxes.
Updating older content has become much easier since I started using Frase. I can take a post that isn’t performing well, run it through Frase, and see exactly what sections, keywords, or headings I need to add. This has boosted my traffic significantly.
For solopreneurs who wear many hats, saving time is crucial. Frase allows me to focus on writing, marketing, and growing my business rather than spending hours on research.
I’ve also found that Frase is especially helpful for long-form content. It helps me structure my guides and tutorials effectively, ensuring that I cover all necessary points without leaving gaps that could hurt SEO.
The content score feature gives me confidence that my posts are optimized. As I write, I get live feedback that shows missing keywords or headings, which keeps me on track and reduces the need for multiple revisions.
Frase is also excellent for planning future content. By analyzing competitors, I can identify trending topics and content gaps, giving me ideas for posts that are more likely to rank and attract readers.
The platform is intuitive and beginner-friendly. Even if you’ve never used an AI or SEO tool before, Frase’s interface makes it easy to start planning and optimizing content right away. I learned how to use it in under an hour.
Using Frase has directly impacted my traffic and results. Posts optimized with Frase tend to rank higher, attract more readers, and even increase affiliate clicks. If you want similar results, you can start here: Sign up for Frase.
Finally, Frase helps me maintain consistency in my content creation. I know exactly what steps to follow from planning to drafting to optimization, which makes my workflow more efficient and my blog more authoritative.